BYOK video generation in MarketOS: OpenRouter, Gemini Veo, and multiple outputs
MarketOS does not need to become a video provider to make AI video useful. The better job is orchestration: let users bring the provider they trust, generate through their own key, then make the returned videos easy to compare and download.
Video generation is becoming part of the same marketing workflow as images, captions, landing copy, and SEO content. But it has different product requirements. Video jobs are slower. Provider APIs are newer. Outputs are larger. A single prompt can return multiple clips. Download links may be signed or short-lived.
That is why MarketOS handles video as a provider-flexible workflow rather than a hard-coded model button.
Core idea. You choose the provider, you bring the key, MarketOS handles the prompt workflow, waits for the video job, renders every returned clip, and gives you download controls for the final assets.
The workflow
Pick the provider path
Use the video provider you have configured, such as OpenRouter for a routed multi-model path or Gemini/Veo for Google's video generation path.
Bring your own key
Your API key belongs to your provider account. MarketOS uses it to orchestrate the request, not to lock you into a marked-up usage plan.
Submit the video job
Video providers usually run generation asynchronously. MarketOS submits the prompt, waits for completion, and collects the returned video URLs or content assets.
Review every returned clip
When a provider returns multiple videos, MarketOS shows them in a carousel with navigation, dots, fullscreen review, and a clear active-video state.
Download what you need
Save the selected video, or save the full batch on desktop. Mobile keeps the single-video path to stay compatible with browser download restrictions.
Provider notes
We checked the current provider docs while building this workflow because video APIs are moving quickly.
OpenRouter video generation
OpenRouter documents video generation as a dedicated asynchronous API: submit to POST /api/v1/videos, receive a job ID and polling URL, poll until completion, then download content from the returned video URL or content endpoint. It also exposes a video models endpoint for discovering available video-capable models and their parameters.
Gemini API and Veo
Google's Gemini API docs describe generating videos with Veo, including text-to-video and image-conditioned video generation. The docs also show downloading the generated video from the returned file URI, with provider-side retention limits that make local download important.
The common shape is the same: submit the job, wait for the output, receive one or more media URLs or files, and save them before provider retention or signed URL behavior becomes a problem. MarketOS now treats that final step as part of the product, not as an afterthought.
Videos are assets, not pages
For text content, MarketOS can generate articles, SEO packs, FAQ blocks, schema, and page-ready copy. Video is different. A generated video should land as a reusable media asset first. You might upload it to a landing page, drop it into an ad, attach it to a social post, or hand it to a client for review.
So MarketOS does not turn video outputs into new website pages by default. The app keeps them in the result flow where you can inspect and save them. Page publishing belongs to SEO and content workflows; media export belongs to the video workflow.
Where GitHub fits later
A future SEO wizard could connect to a user's repository, scan the site, propose fixes, and optionally open code changes. That is a coding workflow. It needs a different prompt shape, stronger guardrails, repository diff review, and a clear approve-before-push step.
Video generation does not need that by default. The right first output is a downloadable file. If a user later wants MarketOS to place a video into a page or landing section, that can be a separate site-editing action with repo-aware prompts. Keeping those workflows separate is cleaner and safer.
Why BYOK matters more for video
Video models are more expensive than text, more variable in output time, and more likely to have provider-specific controls. BYOK keeps that transparent. You see the provider you are using, you manage the key and billing relationship, and MarketOS does not hide a markup behind credits.
- Provider choice: use OpenRouter when you want routed access to multiple video models, or Gemini/Veo when that is the provider path you prefer.
- Cost visibility: video generation spend lands with the provider account tied to your key.
- Workflow control: MarketOS owns the marketing workflow around the model, including prompt structure, brand context, preview, and downloads.
- Less lock-in: as video APIs change, the app can adapt without forcing every user into one model family.
What shipped now
The v2.4.1 update makes the result side production-ready. Multiple videos display in a carousel. The active video has a clear save action. Desktop users can download the whole batch. Mobile gets the safer selected-video behavior. Remote video URLs are handled with a blob download when possible and a direct URL fallback when provider headers require it.
That is the foundation needed before adding more advanced video workflow: prompt presets, brand motion rules, ad-format presets, repository publishing, or campaign packaging. The important part is done first: generated videos are now manageable outputs.
Related release notes: read MarketOS v2.4.1 video downloads for the desktop package and user-facing changes.